La poesia dei prodotti giapponesi? Un’arte

Direttamente dal Giappone via PingMag, arriva Japanese Product Poetry:
Product poetry is most probably an intriguing subject to foreigners in Japan: within the flood of Japanese characters and the lack of their understanding, any word written in alphabetic letters immediately leaps to the eye. On the contrary – these words are originally designed for an audience, which – in most cases – will never seriously read them anyway. The question is – why?
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